The new PC guy!

18 Sep

Microsoft is coming up with its own version of the PC Guy. A Microsoft engineer, Sean Siler, is playing the role. Jerry Seinfeld and Bill Gates did nothing to shake the staid and stodgy image created by Apple’s PC Guy. On the contrary, they helped Apple by confirming the perception of a PC.  How the new campaign will shape up is not known but from an ad watcher view point it definitely makes it more interesting.

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